Unmarried, effective and too hectic locate love, more than 1 / 2 of-a-million operating women are scraping for the software for example TrulyMadly, Tinder & Count.

MUMBAI: «It’s not essential that basic frog that i kiss try my personal prince. I would ike to kiss of several frogs and determine exactly who my prince is,» claims 29-year-old Neha Kapoor (name changed), an effective Mumbai-founded techie which have an enormous internationally They contacting team. Kapoor, whom relocated to Mumbai of Delhi just last year, is hunting for proverbial frogs in order to hug with the dating programs It is-Madly, Tinder and you will Count. «I’m single and dealing, We have hardly any other lay otherwise time and energy to satisfy somebody the, except playing with matchmaking apps,» says Kapoor.

Such as Kapoor, an unbelievable 1 / 2 of-a-million urban performing women can be tapping on these relationships programs, professionals powering such software allege. That’s about thirty-five-forty % regarding profiles registered with the such as for example apps inside the Asia. Incidentally, a lot of them fool around with several programs.

«Modern, economically independent working women have taken a big dive and you may wear’t notice it (online dating) while the a taboo at all,» says Sumesh Menon, president and you can cofounder of U2opia Mobile, and therefore introduced matchmaking app Woo inside the August this past year.

In spite of the understanding these particular dating apps is swarming that have people in search of flings, these types of matchmaking service providers declare that an amount of their travelers comes from doing work women, in their 20s and early thirties trying to a reliable relationship. Woo, for-instance, states that 40 percent of its customers arises from girls.